YA Author Lauren Roberts - Redesign Concept

I recently read The Powerless Trilogy and was so obsessed that I hopped onto Lauren Roberts’ website. However, I was surprised to discover that her site did not match her status as a New York Times Bestselling author.

While the site had some basic information about Lauren and her books, its orange/beige branding did not match the rich romantic atmosphere Lauren so deftly brings to life in her series. Furthermore, the site design was condensed and short, leaving little for readers to look at in a world where fans demand more opportunities to consume content.

With Kai and Paedyn running through my head, I decided that I had to design a new fan site with updated branding and an expanded structure, including an additional page devoted exclusively to the world of Ilya!