Cozy dresser of an artistic illustrator

Welcome to Lynn’s Design Blog

Outside a Squarespace Website Designer's Cozy Cottage
An Author Website Color Pallette

Author Tips Published Every Monday & Thursday

Read by Topic

Improve Your Writing
#AuthorLife

Branding
Publishing Insights
Web Design
Publishing Insights Lynn Krueger Publishing Insights Lynn Krueger

Let Them Expect You to Follow Trends

The Terror of Trends. You're at your local bookstore café, laptop open, working on the fantasy novel you've been passionate about for the past year. A fellow writer slides into the chair across from you—someone you know from the regional writers' group who always seems to have their finger on the pulse of the industry. "Still working on that dragon book?" they ask, glancing at your screen. "You know fantasy is kind of over, right? Everyone's writing BookTok romance now. Have you seen how much money those authors are making? You should pivot to enemies-to-lovers contemporary romance. That's where the readers are."

Read More
Publishing Insights Lynn Krueger Publishing Insights Lynn Krueger

Let Them Rush Your Timeline: Take Back Control of Your Publishing Schedule

Sound Familiar? You're at Sunday dinner with your family, feeling pretty good about the progress you've made on your novel this week. The revision is coming along nicely, and you finally solved that plot hole that's been nagging you for months. When Uncle Bob asks about your book, you're happy to share that you're working on making your manuscript the best it can be.

Read More
Publishing Insights Lynn Krueger Publishing Insights Lynn Krueger

Let Them Question Your Hybrid Approach

Picture This: You're at a writing conference. That familiar buzz of excitement fills the hotel conference room as authors swap business cards and publishing war stories. You've just struck up a conversation with a fellow novelist, and she asks about your publishing journey. You light up—this is exactly the kind of conversation you'd hoped to have here.

Read More

Have a Question You Would Like Answered on the Blog?